About me

Jimena
Vázquez.

Product manager and strategist with a background in health science, AI-enabled product development, and end-to-end lifecycle ownership. I translate complex problems into clear product decisions and build things that actually work for the people using them. Entrepreneurial by nature, obsessed with learning, and deeply interested in how AI is reshaping what products can do.

Jimenav02@icloud.com
(305) 562-0663
LinkedIn
Northeastern University, D'Amore-McKim School of Business
Bachelor of Science in Business Administration and Health Science
Boston, MA December 2025
IE School of Business
Study Abroad — Business Administration & Entrepreneurship
Madrid, Spain December 2023
2BalanceU (Forbes Family Venture)
Feb 2025 – Aug 2025
Executive Research Assistant, Longevity Innovation
Remote
  • Led the development of a protocol for longevity retreats by reviewing peer-reviewed research, analyzing clinical guidelines, and translating clinical insights into scalable content frameworks for retreats, podcasts, and written media.
  • Co-authored a book with Dr. Heidi Forbes Öste on wearables, longevity, and performance, while partnering cross-functionally with founders, medical experts, and production teams to shape narrative direction across multiple channels.
  • Supported brand repositioning and content strategy for longevity/performance audiences using health-tech and behavior trends.
Harvard T.H. Chan School of Public Health
Jan 2025 – Mar 2025
PR & Communications Assistant
Boston, MA
  • Managed the department's weekly newsletter (audience 1,500+ faculty, staff, and students) by researching environmental and public health topics and conducting interviews with prominent thought leaders, including Department Chair Dr. Kari Nadeau.
  • Oversaw marketing and logistics for high-profile events, including a 100+ attendee panel on global environmental health and an annual Winter Party with 200+ guests.
  • Managed content strategy and execution for social media channels reaching 600K+ combined followers, including LinkedIn (153K+) and X/Twitter (366K+).
YourBeet Tech
Aug 2024 – Dec 2024
Entrepreneurship & Marketing Lead
Boston, MA
  • Led content strategy for a Swedish-based nutrition startup entering the U.S. market by analyzing consumer behavior and market trends, creating data-driven content plans, and driving a 25% increase in U.S. app downloads and followers within 3 months.
  • Managed and mentored a team of 5 interns; improved app usability by auditing nutritional data and ensuring consistent product quality across international markets.
Wellness for Her
Sep 2023 – Present
Founder & Creative Lead (Performance Marketing)
Remote — wellnessforher.org
  • Led concept-to-execution content strategy across organic social and a women's health blog focused on PCOS and insulin sensitivity, developing testable formats optimized for engagement while translating clinical research into practical insights.
  • Led AIO and targeted social media campaigns including daily Instagram content curation, driving a 150% increase in subscribers, 6–10K+ monthly impressions, 1K average story views, and 25%+ average engagement rate.
Columbia Threadneedle Investments
Jan 2023 – Jun 2023
Content Marketing Coordinator Co-op
Boston, MA
  • Led a six-month project to optimize social media presence, resulting in full implementation of all proposed initiatives.
  • Conducted marketing strategy to streamline content management and enhance email campaigns aligned with brand values.
Core Skills
Creative Strategy Funnel-Based Storytelling Creative Testing Go-to-Market Brand Strategy Performance Marketing Content Strategy
Tools
Figma Adobe Creative Suite Google Analytics HubSpot
Languages
English — Native Spanish — Native Portuguese — Conversational
Certifications
Harvard University — Technology Entrepreneurship Lab to Market HubSpot Academy — Social Media MindBodyGreen — Health Coaching & Nutrition